Can you fight for the planet with meat? Now you can!
Now you can. The texture and taste of meat. The climate impact of plants. And the nutrition of beef, wholegrain and fish all at once. It sounds too good to be true, but it's not. The world's first sustainable meat has landed. And you can try it for yourself very soon.
Get first in line to hear about the world’s first sustainable meat
What is it?
The minced meat is made out of powdered buffalo beetles and pea protein. It’s been 3 years in the making, and now you can finally taste meaty dishes with the most planet-friendly protein in the world. Hey Planet Meat can be used the exact same way as minced beef or pork.
No guilty climate-conscience
And you don’t have to feel bad for the planet when you dig into a juicy burger. You save 15.000 litres of water, 31,5 kg CO2 and 225 m2 land with every kilo of beef you replace with Hey Planet meat. The buffalo beetles are farmed vertically and fed with food waste, making them one of the most sustainable protein sources in the world.
The meat contains high levels of protein, iron, B12, fibre and other nutrients like Omega-3, magnesium and calcium. Nutritionally it’s like eating beef, fish and rye bread all at once.